Friday, May 3, 2013

Tata Naka Issue 5




Just when I thought I had caught up with all the exciting and recent Tata Naka developments, in particular their emulations of magazines from issues one through to four, they dropped the perfection bomb that will be hence referred to as Issue 5. (I'm guessing less than a week ago?) The culmination of vintage vibes both from the 1950s and 1980s is mouth-wateringly amazing; I wish every collection had this level of coherence and unity when it came to cute themed photo shoots. American high schools with clunky and dented metal lockers and the constant competition of the social hierarchy pyramid is implied, but romanticised with well dressed babes on every page. Like I expect anything less than stellar, mind-blowing and jaw-dropping from sisters Tamara and Natasha Surguladze. 




Being a full-time university student belonging to the science faculty I consider myself a bit of a buff when it comes to geekery crossing over into the fashion world and Rubik's cube print dresses evoking general modernist painting vibes fall into that category. I'm also a huge nutter when it comes to patterns and prints, constantly dreaming of the most shocking way to combine elements together in a single outfit. But I was raised with the western traditions and boring customs of wearing shirts as shirts and mixing between top and bottom combinations like so many boring, mix-n-match fashion programs from the 1990s aimed at children. But following the general and uncomplicated trend of traditional garments these cuboid printed dresses and skirts have me buzzing, and it's not just the disruptive but aesthetically pleasing dash of bright yellow. It's all so asymmetrical and Avant Garde, really emulating and digging deep into the trends that characterised the 1980s but elevating it beyond the garish and stomach-churning. I can now proudly wear the badge of "I'm a fan of the 80s" again because of the reworking of this collection. 




How amazing is the sweetheart print dress? Pretty mind-blowing-ly amazing I would say. The heart motif isn't too similar to a tattoo supported by tough guys in motorcycle taverns from here to Mecca and the stereotypical leather jacket has been instead replaced with the culmination of faded red/ pink tweed on a soft and plush looking Letterman jacket. I've already said it before, but everything has this sort of grand cohesion and yet I still want to mix and match everything within this capsule to see the vibrance of geometric squares simply bursting with colour worn underneath mature blazers mimicking Duckie's personal style from Pretty in Pink. All that's missing is a grand pair of circular sunglasses, a feathered fedora and light seasoning. Sorry, cooking shows have brainwashed my mother and myself as a result of weeks of competition and advertisements AHH. Australia: why do you wonder I'm so obsessed with Daria and Netflix? Anyway...





In terms of hairstyles, beehives/ pompadours are abound with subtle but sweet hints of girl gangs dressed in Valentine's Day heart dresses and Letterman jackets- I'm reliving all the best moments of reading Rookie Yearbook One already. There's gleeful hints of pastel pink in that Rydel High vain along with cheer leading megaphones and also balloon arches reminiscent of the Meadham Kirchhoff Summer/ Spring 2012 runway presentation of idealistic Strange Magic-esque proms. It's all the best glittery and edited bits of a trendy, high school yearbook with the Tata Naka T-N symbol reworked as a unified school emblem moving towards that cheesy brand of commercialism/ cult/ club member fantasia. I say that in a really good way though, it starts that interesting conversation of "Oh, what does this mean?" which can only result in gleeful ranting when talking to a secret fashion-nerd such as myself.
 


The inspiration list is bigger and better than ever before, monopolising on the popularity of movies like Pretty in Pink (1985), Ferris Bueller's Day Off (1986) and The Breakfast Club (1985) which have all reached strange pop cult stature among people of my generation. I.e. those kids born in the 1990s and quickly reaching the age of twenty and soon to be old fogeys guarding and protecting their lawns from rambunctious youths EEK! I'm so unprepared for turning twenty this year; I refuse to really acknowledge this occurring. So naturally a school-themed nostalgia trip is perfect for ostrich-like behaviour, emulating a 'head in the sand' scenario right? Right.While my head is buried in the sand I should really kill some time and watch these movies and soak myself in youth-centric vibes of a bygone era full of embarrassing style gems that can somehow be recycled and reinvented for the year 2013. Well actually anything would be perfect as long as you soak in all the mystical vibes and prettiness of it all without the sweaty acne stage of high school. It's a miracle what can be achieved when the models are all in their early twenties and gotten over the jangly nature of their long limbs.




I think it's a little tragic the general fashion world has payed so little attention to Tata Naka so far, but after this collection release I'm sure everyone will be buzzing the way I have been for the last two years or so. I'm prepared to admit my descriptive commentaries on collections has been pretty limited, due to the time consuming monster I call university work but I still like to think of discovering Tata Naka, much the same way Christopher Columbus discovered the Americas: like other people before him but his description was a little more sexy. Or something to that effect. The conceptual idea of Issue 5 revolves around the universe of the American high school. We've heard about it in folklore and movies, some of us even experiencing it ourselves first hand; for better or for worse.


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